Auction company gets SEO boost after becoming managed services client

The Client:  A family-owned auction and realty company based in Decatur, IN, capable of hosting and housing large auctions in both Indiana and Ohio and on the web.
The Goal:
  • Improve SEO (make Krueckeberg Auction & Realty prominent on the first page of Google search results for certain key search terms, including “Fort Wayne auctioneer”) to expand offerings into the Fort Wayne market.
  • Use new website to convert traffic into customers.
After developing a brand-new website for Krueckeberg Auction & Realty, it was time to start driving traffic to the company’s auction and MLS listings. Our team created a digital strategy unique to Krueckeberg’s needs, and got to work. Over the next 6 weeks, through a number of tactics to improve SEO, the numbers started rolling in:
  • 3,196 website sessions, with 62% as brand-new customers
  • 18,843 page views
  • Website visitors from the United States, Canada, Mexico, Brazil, Russia, China and 36 other countries
  • Conversion of 16 new customers
  • SEO results: First page of Google search results for keywords, other significant leaps in search engine return results
Data via Google Analytics
Looking for more optimization?  Contact our team today for a free consultation!

 

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