Zero to Hero: How a local law firm is getting its digital groove back

Richard E. Beers (better known to us as Rick) is a successful, experienced attorney-at-law in Fort Wayne, Indiana.  He owns his own practice, Beers Law Office and has won numerous cases over the years.  But he was having issues with his website company, who specializes in legal-specific web design.  His website looked “stuffy,” the agency was far too expensive and didn’t deliver the results he was looking for.   

That was when he reached out to Clear Elevation. He asked our team to build him an affordable business website that was responsive and professional, without looking stuffy.

We met with Rick to discuss the look and feel of his website, including color palette and functionality, which our creative director Carson Sprunger then designed.  Amy Mattox, Clear Elevation’s managing director, and Steph Morin, marketing specialist, wrote SEO content for the Beers Law Office website. It launched this spring.

After launching the new website, the Clear Elevation team got to work on improving the search engine rankings of Using Google Analytics and SEO data tools, Steph has been working on optimizing Beers Law Office’s content to improve SEO while the law office is on retainer for managed services.  Clear Elevation also blogs, strategizes and manages the social media accounts for Beers Law Office.

“I am very pleased with the quality and production of my website. Quite frankly, I believe that it is the best small to mid-size law firm website that I have seen,” said Rick Beers. “I look forward to working with Amy, Steph and the folks at Clear Elevation in taking [my website] to the next level with SEO and increased website traffic.”

Clear Elevation shows clients the ROI by sending website data reports and makes suggestions on “next steps” based on that data.  Curious about your website traffic?  Email us and we’ll take a look.

By: Steph Morin